Master the three metrics Google uses to evaluate page experience. Fast, stable, responsive pages rank higher and get selected more often by AI systems.
Understanding each metric and its impact on AI search visibility
Measures loading performance—how quickly the largest content element becomes visible.
Measures interactivity—how quickly the page responds to user interactions throughout the visit.
Measures visual stability—how much the page content unexpectedly shifts during loading.
Core Web Vitals are Google's official page experience signals. AI systems like Google AI Overviews inherit these preferences when selecting content to feature.
Weighted average: LCP (40%) + INP (30%) + CLS (30%) across all indexed pages
Optimize largest images with modern formats (WebP, AVIF)
Implement lazy loading for below-the-fold images
Preload critical resources in the document head
Remove render-blocking JavaScript and CSS
Add explicit width/height to all images to prevent CLS
Minimize third-party script impact
Implement a CDN for global content delivery
Optimize server response times (TTFB under 200ms)
Build performance budgets into CI/CD pipelines
Consider static site generation for content pages
Percentage of sites passing all three Core Web Vitals
Modern tech stacks with performance focus
Heavy product imagery and third-party scripts
Mix of legacy and modern platforms
These metrics complement Core Web Vitals performance
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