Competitor Advantage Tracker
What is this competitor doing better than my business, and are they pulling further ahead?
Put your business and one competitor side by side, and see where the real gap sits.
The short answer
A like for like comparison naming the areas your competitor leads, and the three differences worth the most to your revenue. The free version of this check is still being built. The work that resolves what it finds is available today.
- We show our working. Every finding names the source it came from and the date we observed it, so you can check it rather than take our word for it.
- One recommendation, not a catalogue. This check maps to one specific piece of work, decided in advance, so the finding chooses the recommendation.
- We say when nothing is wrong. If this check finds no meaningful problem, it recommends nothing at all.
What we look at
The 8 things this check examines
Nothing here is guesswork. Each item is read from what is genuinely published about your business right now.
- 1AI answer visibility, wherever it can be measured reliably.
- 2The services each business publishes, and the ones only one of you covers.
- 3The locations each business claims and can support with evidence.
- 4Coverage of the questions buyers ask before they choose.
- 5Pricing and cost information that is actually published.
- 6Reviews, including volume, recency, and how each business replies.
- 7Authority signals and third party evidence.
- 8Published business facts and structured data.
If you would rather we handled it
Extra Competitor Tracking
We measure another competitor inside the very same AI answers we already check for you, so the comparison is like for like.
Every step, in order
- Confirm the competitor and its domain day 2 The rival is confirmed with you and its domain recorded, because a domain match is far more reliable than a name alone.
- Add the competitor to tracking day 3 The competitor is configured in the AI Visibility control room against your existing questions.
- Measure and report the gap day 7 Their named rate is measured inside your stored answers. Deliverable: a gap reading showing where they appear and you do not.
What you receive
- The competitor added to your tracked set
- Their named rate across your existing questions
- A gap reading showing where they beat you and where you beat them
What we need from you
- The competitor name, and their website if you know it
That is the whole list. Everything else we gather ourselves from what is already published.
Creating your account takes about a minute and costs nothing. Your price appears in your portal, beside this scope, with an approval step before anything is billed. We do not guarantee rankings or AI recommendations, because nobody can.
Create your account and see this priced
It takes about a minute. There is no credit card needed to signup, no charge, and nothing is billed.
What you are signing up to see
What is this competitor doing better than my business, and are they pulling further ahead?
The work: Extra Competitor Tracking. 3 steps over 7 days, 3 deliverables.
- 1 You create your account
- 2 We open your portal on this exact work
- 3 You see the price and the full scope
- 4 You approve it, or you do not
Before you decide
Questions people ask about this check
What exactly does the Competitor Advantage Tracker look at?
Put your business and one competitor side by side, and see where the real gap sits. Specifically, it checks ai answer visibility, wherever it can be measured reliably, the services each business publishes, and the ones only one of you covers, and 6 other things listed in full on this page. A like for like comparison naming the areas your competitor leads, and the three differences worth the most to your revenue.
Can I run this check today?
Not yet. The free version of this check is still being built, and we would rather say so than show you a button that does nothing. The work that resolves what it finds, Extra Competitor Tracking, is available today, and we can run this analysis for you as part of it.
Why does this matter to my revenue?
A single comparison tells you where you stand today. It does not tell you when your competitor publishes something new, earns stronger authority, or starts appearing for questions you care about.
What happens if I ask you to handle it?
We deliver Extra Competitor Tracking as 3 separate steps over 7 days, and every step appears in your portal with its own due date so you can watch it happen without chasing anyone. You receive 3 named deliverables at the end. Nothing is billed until you have seen the full scope and approved the price.
What do you need from me?
Only what we cannot find ourselves: the competitor name, and their website if you know it. We gather everything else from what is already published about your business.
Why can I not see the price on this page?
Because a number on its own tells you very little. Create your free account and the price appears in your portal, sitting beside the full scope, the steps, the deliverables, and the delivery date, with an approval step before anything is billed. There is no card and no charge to create the account.
Will this guarantee that AI recommends my business?
No, and you should be careful with anyone who says it will. Nobody controls what an AI assistant says. What can be controlled is the accuracy, completeness, and consistency of the evidence those systems read about you, and that is the work we do. We reply within two business hours, and our working day is Monday to Friday, 9am to 6pm Pacific Time.
Often checked together
Related checks for the same problem
These look at neighbouring parts of the same picture. Businesses that need one of them usually need at least one of these.